Trade shows can serve as an excellent opportunity to grow your business, build brand awareness and generate excitement about your product or service among prospective customers.
However, you will not manage to achieve any of that if your business booth just blends in with the rest of exponents.
The secret to making the most out of a trade show experience is to stand out from the crowd. Moreover, corporate event entertainment can help you accomplish that.
In this article, we want to give you some pointers about how to leverage the power of entertainment to attract big crowds and make sure your business will be the talk of the event.
Let’s get started!
Imagine a Theme for Your Exhibit
Anybody who’s ever been at a theme party knows just how fun these types of events can be. So why not use a theme to bring creativity and excitement to the next trade show you are planning to attend?
A well-chosen theme will help you generate buzz for your business and make it easier for people to remember your company even after the event has come to an end.
The most important aspect when choosing a theme is your audience. Think about what their interests are.
Also, remember that the theme should be an embodiment of your brand, your goals for the event and the message you want to get across.
To make sure all the details of the concept you have chosen come together, consider booking professional corporate event entertainment.
The right entertainer or artist can liven things up and create a memorable experience which will keep visitors at your booth for longer.
Here are some suggestions to check out:
- Jugglers: a great addition if you decide to go with a circus theme.
- Magicians/Illusionists: excellent choices for all themes related to magic.
- Hula Hoop artist – perfect for a vacation theme.
Make Sure Your Booth Is Visually Appealing
It is true; a booth display which is visually memorable is a great way to turn heads and spark people’s curiosity for your business.
However, it is equally true that not all products or services can be presented in a flashy way. However, that does not mean you cannot still compete with other businesses which use props or gimmicks to lure trade show visitors in.
You just have to think outside the box and try something new which will help you stand apart from the competition.
Watch the video below to form a better idea of what live painting is all about:
You can even set-up a raffle attendees can sign up for and whoever wins gets to walk home with a beautiful painting.
When you think about, live painting is a corporate event entertainment choice which checks all the boxes:
- It creates excitement among trade show visitors.
- It makes your booth visually appealing.
- It is something memorable.
- It brings an element of novelty.
- It ensures your booth will stand out from the rest.
Want More Corporate Event Entertainment Ideas?
Investing in high-quality entertainment will help your business get noticed at your next trade show.
We hope you will consider employing some of the suggestions mentioned in this article to maximize your results and ensure your exhibit will be one attendees are going to remember.
If you want more entertainment suggestions, we recommend you to take a look at our generous portfolio of entertainers.
Moreover, if you have any questions, you can always contact us!
Originally posted 2017-07-14 19:14:44.